Customer journey: Map the steps to success
Verizon
Designing a sales path that you want your potential customer to go down once they engage with your brand is critical to online market success. It starts with understanding your customer needs, then designing content to meet those needs. In this sales funnel 101 course, we’ll discuss the five stages of developing a customer buyer journey map, building value ladder, and the other marketing elements you need to have in place to build a sales funnel that converts. You’ll learn how to use customer research, analytics, and different tools that will help you draw insights from data to create a compelling customer experience.
To review this course and additional resources, including complimentary coaching, mentoring, networking sessions, and grant opportunities, click on the link below to join Verizon Small Business Digital Ready.